A small glass hexagon that shows what the AI is doing.
Optimizer AI PaperClicks 2026
Optimizer AI is the copilot inside TheOptimizer, and this is its face: a soft glass hexagon in the colours of the logo, with two eyes. The face changes with the work, so you can see at a glance if the AI is thinking, applying a change or done.
- Role
- Brand designer
- Year
- 2026
- Scope
- Mascot, states, motion
- Part of
- TheOptimizer copilot

Seven states
One face for every task. The eyes change with what the AI is doing: idle, thinking, analysing, processing, applying, reporting and done.
Only the face moves. The hexagon and its gradient never change, so it is always the same character.

In motion
Launch video. The mascot is drawn like in a design tool, fills in pixel by pixel, then says "Optimizer AI is live."
Styles. A short reel of the same face in other styles: chrome, flat colour, a poster and a row of small black icons, ending on the glass one.